VR46, a metaverse encompassing Valentino Rossi’s racing career and personal brand, has announced the official Valentino Rossi experience Moto Island launch on Roblox. Developed by Dubit metaverse studio, the game is an open world full of racing and vibrant energy, just like the Rossi.
Players can now experience the thrill of MotoGP racing in the virtual world of Roblox. According to VR46, the Valentino Rossi experience Moto Island is the pioneering foray for their metaverse, aimed at developing the image of Valentino Rossi, the nine-time champion, in the gaming world.
The company has designed the game with accessibility and customization in mind to convey the competitive spirit of motorcycle racing. Valentino
Rossi has stated that he undertook the project to create an experience for motor fans and take it to a new level with the metaverse, offering players quality and fun experiences. The launch of this game marks a significant step towards achieving this goal.
Valentino Rossi has expressed that launching the official Valentino Rossi experience Moto Island on Roblox allows him to give back to the fans who have been a significant part of his career. Furthermore, he believes the metaverse is the best way to engage with fans in a new and exciting way.
Moto Island
The official Valentino Rossi experience Moto Island on Roblox is an open-world ecosystem filled with cities, countryside, ocean drives, and snowy peaks, allowing up to 30 users to test the racing bike physics.
The game features various bikes, each with unique appearances and capabilities. In addition, users can upgrade and sell bikes, with NFTs deployed as gaming assets, such as helmets and tires.
For VR46, Moto Island is a major step in their 2023 timeline. According to CEO Jean Claude Ghinozzi, they chose Dubit as their development partner because they shared a vision that aligned with theirs.
Matthew Warneford, the CEO of Dubit, believes that Valentino Rossi fully deserves the title “GOAT” and cannot wait to continue working with him on future projects. With the launch of the Valentino Rossi experience Moto Island on Roblox, VR46 has taken a significant step towards creating a unique and engaging experience for MotoGP fans worldwide.
In Other News
In addition to the Valentino Rossi experience of Moto Island, other popular franchises like SpongeBob SquarePants and Teenage Mutant Ninja Turtles (TMNT) have also made their way to the Roblox metaverse. Gamefam has announced a deal with Paramount and Nickelodeon to bring these two fan favorites to the platform.
According to Doug Rosen, Senior Vice President of Games at Paramount, they create an immersive metaverse to allow millions of fans to play and explore alongside their favorite characters. In addition, by partnering with Roblox and other platforms, they are providing fans with new and exciting ways to engage with their beloved franchises.
As more and more companies recognize the potential of the metaverse to interact with customers, there has been a rush to secure a place in this emerging space. Amazon, Apple, and Meta (formerly Facebook) are among the companies leading the race to create immersive metaverse experiences.
However, smaller brands are also joining the space as they seek to engage with customers in new and exciting ways. According to reports released in January, the metaverse market cap is expected to exceed $5 trillion within the next seven years, which explains the scramble to build unique experiences in this space.
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